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Hello Reader,

More Than Style, It's A System

Your Signature Style is more than just a style. It’s less about how your content looks and much more about how you show up on social media. It includes components of your branding but also strategy, post types, engagement tips, and your personality. It is a complete system for showing up as a real person on social media. I won't dive into all of it today, but I will discuss five things you can do to start developing your Signature Style.

If you want more information on developing your SIgnature Style or want to book a 15-minute call where we can discuss the aspects of your style and strategies to leverage it then book the Uncover Your Magic Session ​

Take Action

Here is the thing, so many people want to learn, but they don't want to take action. But if you aren't taking action, well then you aren't going to be moving forward. Success is built on a series of small victories, and in order to have those small victories you need to take action.

5 Action Items to Develop Your Signature Style

You are looking to develop your Signature Style to stand out on social media and not be the best-kept secret; instead, be a thought leader.

Because action is so important I wanted to provide you with 5 ways to develop your Signature Style. Take action on these 5 things over the next couple weeks and you will be able to create a solid foundation for your Signature Style.

Get Specific

• Who do you serve and how do you serve them
• How did your unique solution help them?
• Why did they choose you?
• ACTION ITEM: Interview at least 3 former clients with a focus on getting the answers to the questions above but also pay attention to the words that they use, how they discuss the problem, and where they see themselves in the world.

Gain Clarity.

• Gain clarity around what makes you unique and why that makes you the best choice for your people.
• Pinpointing why clients choose you will allow you to focus on the most impactful content and copy for your business.
• ACTION ITEM: Ask three current customers questions with the main focus being on why they made the decision to work with you instead of someone else.

Your Secret Sauce.

• How do you stack up against the competition?
• Where are they beating you?
• What are you beating them on?
• Look for gaps in the marketplace and make them your bread and butter.
• ACTION ITEM: Do a SWOT analysis of two places you would consider direct competition. Identify strengths, weaknesses, opportunities and threats.

Actions You Take:

• Identify three things that you do in your business that others in your niche fail to do.
• Why are these 3 things important to you and how do they help you stand out and your business succeed
• ACTION ITEM: List those three things you do differently and think about ways to create content and products that solve the problems your clients have around them.

Values You Hold.

• Identify two beliefs or values you possess that go against the norm in your niche.
• These will be essential for differentiating yourself online and you should lean hard into them as you begin to develop your style.
• ACTION ITEM: In order to do this spend 15-minutes journaling about your why and how your business helps you support that.

These five items will give you a solid foundation to build on but if you need help, thern join the community of coaches looking to stand out and make a difference in the world, all inside my Signature Membership. For details click here

Keep Creating,

Jonathan